“Gli e-book riusciranno a raggiungere e superare la perfezione e la comodità dei libri su carta? E quali conseguenze avrà, sul libro come oggetto culturale e sulle abitudini di noi lettori, l’incontro con il mondo digitale? Sei lezioni, piacevoli e discorsive, alla scoperta del futuro del libro nel mondo digitale, delle nuove frontiere di questa ‘quarta rivoluzione’, e dei sorprendenti... 

La rete è in pericolo, il giornalismo pure. Come salvarsi con un tradimento e dieci tesi “Il mondo dei media e quello del Web rischiano seriamente, ognuno per proprio conto, di andare a rotoli, e con loro quel poco di libertà che racchiudono. Massimo Russo e Vittorio Zambardino, giornalisti che da oltre quindici anni “si sporcano le mani” con Internet, raccolgono la sfida e in... 

Why does someone decide to buy a product online or register at a website? Psychologists have known for years about the nonconscious forces that persuade people to take action. Neuro WebDesign applies the research on persuasion and decision making to the design of websites. Neuro WebDesign explains psychological research on social validation, reciprocity, fear of loss, contrast and other principles... 

The Principles of Project Management lays out clear steps that anyone can follow to get projects done right, and delivered on time. Every project you manage will be unique. Scope, budgets, team dynamics, and timeframes will differ. As a project manager, the most important factor in achieving project success will be your understanding of The Principles Of Project Management. This book will show you... 

“Solo negli Stati Uniti, gli utenti effettuano più di 10 miliardi di ricerche su motori commerciali come Google, Yahoo ed MSN. Molte di queste ricerche generano una grande frustrazione negli utenti perchè ciò che trovano sulle pagine dei motori di ricerca e sui siti risultanti dalla ricerca, non corrisponde a ciò che avevano cercato. Questo si traduce in una esperienza deludente per gli... 

How do we ensure that our Web sites actually give users what they need? What are the best ways to understand our users’ goals, behaviors, and attitudes, and then turn that understanding into business results? Personas bring user research to life and make it actionable, ensuring we’re making the right decisions based on the right information. This practical guide explains how to create... 

“What does Web 2.0 mean to your company and products? What are the risks and opportunities? What are the proven strategies for successfully capitalizing on these changes? O’Reilly Radar’s Web 2.0 Principles and Best Practices lays out the answers—the why, what, who, and how of Web 2.0. It’s an indispensable guide for technology decision-makers—executives, product strategists,... 

Web site designers love the idea of Ajax–of creating Web pages in which information can be updated without refreshing the entire page. But for those who aren’t hard-core programmers, enhancing pages using Ajax can be a challenge. This book is a step-by-step guide to enhancing Web sites with Ajax. Working with the Web consultancy firm, Clearleft, Jeremy Keith creates elegant, usable Web... 

Standards, argues Jeffrey Zeldman in Designing With Web Standards, are our only hope for breaking out of the endless cycle of testing that plagues designers hoping to support all possible clients. In this book, he explains how designers can best use standards–primarily XHTML and CSS, plus ECMAScript and the standard Document Object Model (DOM)–to increase their personal productivity and...