Wikinomics is the title of a book currently in the works from Tapscott and Williams. They draw on five years of research into the peer-oriented model of collaboration and participation in the economy, highlighting its role in the way companies innovate and create value. This new participation - ''peer production'' - is changing how goods and services are invented, produced, marketed, and distributed on a global basis. It presents far-reaching opportunities for every company and for every person who gets connected.